Less than 10 percent of owners actively use their sunglasses…
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These smart glasses failed when Google introduced Google Glass in 2015, then failed again when Google brought them back this year. It’s almost like people don’t want to wear camera glasses that record their every move.
I think more importantly, other people don’t want to engage with people who have a camera attached to their head.
I think it’s more about the price point. If you want people to pay $1000+ for a piece of tech, it needs to be more useful than just a camera.
Amazing how corpo marketers have forgotten that the first time around, everyone wearing these was called a glasshole.
