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Cake day: June 18th, 2023

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  • Disney opened an incredibly expensive Star Wars “hotel experience”, charging $5k plus for two nights. Jenny Nicholson visited (paying full price) and documented the experience, plus background on how and why the hotel was made, some research into what was going on behind-the-scenes, and the spectrum of fan reactions to the experience. The hotel closed down permanently while she was editing the video, and she also goes into why that happened and some larger trends at Disney surrounding the closure.



  • Jenny Nicholson is a really popular video essayist. She only releases like one of these essay videos a year because she spends so long working on them. (She’s got a patreon where she releases a smaller, lower effort video every month.)

    The big videos routinely pull in millions of views, so I’m not surprised the algorithm spams it in people’s feeds. She’s got a lot of followers that watch it right away because they’ve been waiting for a year to see it, so it shoots to the top of the recommendations for other people in that niche. Then there’s a snowball effect where YouTube starts recommending it, more people watch it, so it gets recommended more, etc. You see the same thing on Hbomberguy’s yearly video.

    As one of her subscribers, I can tell you that this video has been in the works for years, so we’ve been hearing about it for a long time and were hyped. I just finished it today - broke it up into three different viewings. She breaks all her essays down into chapters so it’s easy to watch just a portion of it at a time.