Excerpts from the link:

Fake internet points are finally worth something!
Now redditors can earn real money for their contributions to the Reddit community, based on the karma and gold they’ve been given.
How it works:

  • Redditors give gold to posts, comments, or other contributions they think are really worth something.
  • Eligible contributors that earn enough karma and gold can cash out their earnings for real money.
  • Contributors apply to the program to see if they’re eligible.
  • Top contributors make top dollar. The more karma and gold contributors earn, the more money they can receive.

Not just anyone can be a contributor. To join and stay in the program, contributors need to meet a few requirements:\

  • Be over 18 and live in the U.S.
  • Only Safe for Work contributions qualify
  • Earn xx gold and karma each month
  • Provide verification information. You must have at least 10 gold and 100 karma to begin verification.
  • NSFW accounts aren’t eligible for the Contributors Program

Here’s my take on this. Since this is from the latest version of Reddit’s broken browser for a single site “official app”, it’s likely a recent development, triggered by recent changes in the platform. Reddit Inc. is likely worried about contributors leaving due to the app-pocalypse, and is trying to counter it by throwing them some spare cash.

And I’m going to be honest: holy fuck this sounds like a Bad Idea®. For three reasons.

The first one is demographics; since 47% of the users are Americans, and 21% of them are 10-19yo, it’s safe to say that ~60% of the users are ineligible, and thus will only contribute for free.

Will they? People often don’t mind contributing for free, as long as the others are in the same page. The picture changes once you get at least someone making money out of it - odds are that those 60% will disengage further.

The second reason is that Reddit Inc. is disregarding the fluff principle. If the money threshold is the number of upvotes and awards that someone gets per period of time, why would the person bother with high quality content? Or even quality content at all - it’s easy to make up for lack of quality with quantity. For example, setting up a simple bot to scrape the top posts and repost them. (Is Reddit expecting the mods to delete those reposts? OH WAIT)

The third and final reason is who you expect to give awards to those people, before they feel pissed and discouraged and leave the program, breaking even further their trust in the platform. Who would even buy Reddit gold on first place? The Reddit community has been outright mocking Reddit gold for years, and the suckers actually buying it were the ones who were the most engaged and emotionally attached to the platform, to the point that they’re willing to “help” it. (As if corporations need help, but whatever.) It would be a shame if Reddit happened to piss off exactly that demographic… like it did.

  • Heastes@lemmy.world
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    1 year ago

    This is just going to encourage even more spammy, low quality, easily consumable clickbait content.
    Good luck, Steve.

    • MontyVirus@sh.itjust.works
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      Same thing happened with Quora, iirc. They started offering incentive for people to post a lot of questions, so now the app is flooded by complete junk.

      • ddnomad@infosec.pub
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        I think there were 0 instances of Quora being useful when I search for things. At this point I just ignore Quora results completely, just because chances are whatever is on there are just shills and word salad people.

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          Yep. Believe it or not, there was a time when Quora was pretty decent. This is what happens when you try to boost engagement by offering cash incentives. It becomes quantity over quality.

        • Heastes@lemmy.world
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          There was a time, maybe 8-10 years or so ago, when you would actually find good and well-reasoned answers from qualified people on there. But now it got so bad that I added Quora to my search results blocklist addon.

        • kibiz0r@lemmy.world
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          Quora became king of useless answers after Yahoo Answers died. They were Quoronated, if you will.

          • Hello Hotel@lemmy.world
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            my school bully on the school computers

            Types out question while snickering:

            vulgar

            “How to eat your own hand and feed your poop to barney”

            Searches and finds

            vulgar

            “Dora sits on a live garnade and it goes up her butt”

            Followed by uncontrolled laughter and mabe a response.

            If anything scares me, its him

        • ColonelSanders@lemmy.ml
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          If I said this on Reddit, the demographic probably wouldn’t have got it, but maybe most folks here will:

          Quora is just the new Yahoo Answers.

          • Hello Hotel@lemmy.world
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            A friend (asshat bully) used to talk on quarra/yh-answers back in the 2010s, he used it like urban dictionary, that kind of toxic (fun?)

            “How to make barnie’s head explode?” And other fun goodies

        • RocksForBrains@lemm.ee
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          Honestly the most I’ve seen Quora used was by an immigrant at work as basically his preferred social media.

    • GunnarRunnar@kbin.social
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      I wonder if after this Silicon Valley realizes that there’s no infinite growth/money/potential and stops trying to position shit as such. Just make a product that holds up and doesn’t fold like a house of cards when it finally is being monetized.

      Edit: And as a totally separate point, think about the mods! Loads of more work and zero pay while spammers “get rich”.

      • AggressivelyPassive@feddit.de
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        No. There’s too much money attached to it to stop.

        The reality is, the Valley is capitalism on speed, but it’s still capitalism. All the underlying mechanisms are the same as in the “conventional” economy, just turned up to 11.

      • Lvxferre@lemmy.mlOPM
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        Edit: And as a totally separate point, think about the mods! Loads of more work and zero pay while spammers “get rich”.

        “Those are landed gentry. We the King of Reddit, Steve “Jailbait Mod” Huffman, are free to decide whom We shall benefit”.

        On the Silicon Hole Valley: they’re probably aware of that, so the strategy is to cash out before you hit the cap.

      • Cybersteel@lemmy.ml
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        Because people don’t live that long, stay in the same place long enough to suffer their own short term consequences.

      • Hello Hotel@lemmy.world
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        They can wait you out. They also make others usefull idiots that install their computers that do things for their true masters. They get others to violate your rights.

        “Smart things” rant: Ads can be thoght of as propaganda, psycological war tactics. “Smart” things are pushed on (at least) amaricans really intensely. Building these really sexy displays as close to the front as possable (pushing unsposored otems to the unsexy isles) showing this omnipotent caring girlfriend in a small box some come with a monitor. Saying “Hi, im alexa. This is a small but high quality speaker I can talk to you from… (im verry buisness casual but will show my compassion)” Thats the carrots, what about the sticks? Its Burrying the inventory or the idea of the non “Smart” products. “People are too stupid or lazy to look for whats not right in front of them” - some psycologists… I think . The idea that your security cameras need to be “Smart” or it will be bulky and the footage is going to “the cloud” because where else would you put it? A cheep flash drive?

    • Darkard@lemmy.world
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      1 year ago

      1 bot reposts something.

      1000 more bots upvote and give it awards to get it on front page.

      Take cash

      Repeat

      • MorrisonMotel6@lemm.ee
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        This was already happening without the “direct from reddit” incentive. I can’t imagine how bad it’s going to get

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    Whew, I instantly feel validated in my decision to leave Reddit. If this gets applied it will encourage a bot apocalypse in Reddit, which is already something they’re struggling with.

  • db2@lemmy.one
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    and is trying to counter it by throwing them some spare cash.

    Reddit has no spare cash, Steve has pissed away better than three quarters of a billion dollars in venture capital. It’ll probably be RedditBux or an NFT or something.

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      I’d bet good money it’s the latter. Huffman strikes me as the type that thinks NFTs are worth something. Fucking idiot.

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        They already did NFT avatars, but they came out after the big backlash against NFTs so they called them by another name and left the NFT part out of the description.

        • db2@lemmy.one
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          Steve thinks everyone else is dumb and he’s the only smart one. Thus proving ignorance is bliss.

    • xuxebiko@kbin.social
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      This was to be expected when Reddit’s board, u/spez, and his lackeys insulted & chased away users & mods.

      fuck Reddit’s board. fuck u/spez, and his lackeys.

    • Lvxferre@lemmy.mlOPM
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      It’ll probably be RedditBux or an NFT or something.

      The “US only” restriction makes me think that they’re actually planning to pay those people in dollars.

      • db2@lemmy.one
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        He’s dumb enough to think the SEC can regulate crypto worldwide though.

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    “Shit, the people who actually cared about the platform and contributed good content are leaving. Quick, throw money at the problem instead of fixing the issues we created!”

        • Lvxferre@lemmy.mlOPM
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          It’s possible that someone else made him the moderator of that sub, but this shit still makes me laugh every time that I see it. Steve Huffman, someone so deeply interested in jailbait that he’d even mod a comm about it!

        • Stern@kbin.social
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          The caveat there is that at the time there wasn’t a invite system. You’d just add mods. So him getting modded there isn’t as big a deal as one would think.

          The fact that it wasn’t banned until after he was long gone and only then after a CNN piece on it, that should raise an eyebrow.

  • AdmiralShat@programming.dev
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    I see a huge issue with this.

    I have seen in communities where mods will remove a user’s post and then repost it themselves or with an alt and hit the front page.

    So you’re telling me now the mods have a financial incentive to do this? And what if as a money generating post gets removed simply because a mod doesn’t like it, even though it doesn’t break any rules?

    I also feel like the quality of posts is about to implode even further from this. You’re not asking artists or musicians or even meme creators to post, you’re asking reposters to repost content that already did good.

    • Lvxferre@lemmy.mlOPM
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      So you’re telling me now the mods have a financial incentive to do this?

      Yes. And it gets worse: who would mod that post-appocalyptic shithole? A: people who don’t give a fuck about the other users. If Reddit moderation was already obnoxious and user-hostile, it only got worse afterwards.

    • NightOwl@lemmy.one
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      Will it turn into YouTube now of people inserting in product placements and begging for likes, comments, and follows? Is there going to be reddit influencers now as opposed to for so long most people just posting without intention of trying to get famous so led to more discussions for the sake of discusion? New YouTube is so different from old YouTube where people just shared moments or clips they thought was cool as opposed to the wave of people trying to use it to sell themselves and sponsors leading to very unnatural commercialized videos.

      • Obi@sopuli.xyz
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        To be fair as much as everyone hates the product placements on YouTube, as a whole the platform has become quite phenomenal. Yeah I also miss the old days of underground videos, but these days you can literally teach yourself anything through YouTube (up to a point).

      • Hello Hotel@lemmy.world
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        Ah, youtube… I remember when triangle head didnt grate my ears and give me the creeps. Then she had a miniture reddit. And i just checked, I must have drempt the subscriber loss.

        its a joy to see her mad because otherwise she puts the mask back on. Her content has absolutely no edge despite her topics, she fails to use any grit at all to connect (respectfully or oterwise) with the topic reaulting in a clinical feeling.

        Also, repitition is a useful tool for advertisers, dont know thy I said that

    • Selmafudd@lemmy.world
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      Yep, the last 3 times I hit front page my posts were removed and all 3 times they really stretched their own rules to justify it but then post the same shit themselves

  • dan@lemm.ee
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    I posted this elsewhere, but they were already paying people to post content before the protest.

    Have a look at this user’s posts prior to the blackouts: https://old.reddit.com/user/WelshCai/ Lots and lots of low-effort posts in various UK subreddits.

    And read this (which was posted after he got accused of being a karma farming bot), note the admin comment confirming it: https://old.reddit.com/user/WelshCai/comments/130zbw6/i_am_a_community_builder_for_reddit/

    This link confirms that Community Builders are “vetted and paid by Reddit for their time”: https://support.reddithelp.com/hc/en-us/articles/4418715794324-What-is-the-Community-Builders-Program-

    Despite claiming they work with mods, the mods of those subreddits don’t seem to be aware of this, as evidenced by this post: https://www.reddit.com/r/Leeds/comments/138gi40/reddit_community_builders_please_read_details/

    • KᑌᔕᕼIᗩ@lemmy.ml
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      It’s not just Reddit paying people to post, social media marketing teams and governments are also doing it. Facebook used to release reports done by an actual academic institution detailing how widespread it is there too. There’s tons to gain and little to lose in manipulating social media discussion points and the hivemind online these days, it’s the next best thing to plugging us into the matrix.

    • WarmSoda@lemm.ee
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      Looks like that community builder person changed accounts. The account they outed hasn’t made any posts since.

  • AFK BRB Chocolate@lemmy.world
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    Congrats to the themed/novelty accounts like the person who posts the watercolors, Shittymorph, Snoodle, and the others who regularly post highly upvoted content. I’d add PoppinKream, but they’re here now.

    • ryathal@sh.itjust.works
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      None of those novelty accounts were really great content though, so I don’t see how paying them helps at all.

      • AFK BRB Chocolate@lemmy.world
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        I don’t see how they can avoid an algorithm that doesn’t pay them is the point. Apparently the key factors are gold and upvotes on a regular basis, which they all get.

        I don’t think Reddit gives a crap about the quality, they just want stuff that makes people stay engaged. It’s a terrible approach though. One thing I’ve learned as a manager is that if your make a specific reward system, smart people will optimize how to get the most reward for the least effort. With this one, I can envision all sorts of things that will ultimately result in shitty content, like more repost bots, communities that make pacts to upvotes each other’s stuff, gobs of alt accounts, people trying even harder to make the funny zinger comment that adds nothing, etc.

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    “Here’s money for having and sharing the correct thoughts” Is a scary notion

    • CleoTheWizard@beehaw.org
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      Oh I think it’s far worse than that. Because you have to ask yourself: what is the fastest way to gain karma on reddit? And the answer is not by sharing an opinion.

      The top up voted posts each month are likely going to be media of animals, some nsfw content, and news articles. All of which are posted by bots nonstop.

      Because the truth is that karma already is money. People pay money for accounts with high karma. And then turn them into bot accounts or advertising accounts. So now those people will just be able to double dip.

      In short: it’s likely that reddit will just become a larger bot network if they do this. Karma systems don’t lead to better posts. In fact, I’d almost prefer to keep the karma system on lemmy/kbin and just have it private.

      • nondescript_citizen@lemmy.fmhy.ml
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        They did say it wouldn’t apply to NSFW content; not trying to contradict what you’re saying at all, just adding clarity! To me this seems like a further slap in the face to the NSFW posters who drive a lot of traffic, just like it is to mods. Having to moderate more low-quality content for free sounds like an absolute chore.

        Reddit’s choice to throw NSFW communities under the bus in favor of ad revenue is certainly a choice when a ton of NSFW content almost built that site. It used to be on the front page with everything else for goodness sake.

        Whether corporations like it or not, availability of NSFW content can make or break a site like reddit/Tumblr. People are gonna go where the porn is.

  • BaconIsAVeg@lemmy.ml
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    The first one is demographics; since 47% of the users are Americans, and 21% of them are 10-19yo, it’s safe to say that ~60% of the users are ineligible, and thus will only contribute for free.

    Just want to point out that there are a ton of Telegram communities focused on bypassing these types of limitations, because $0.10 USD for 1000 upvotes goes a lot farther in rural India than it does in Indiana.

    By offering an incentive program, they’ve just opened up the door for a whole new third world economy. They should have stuck to fighting 3rd party API access tbh.

    • Lvxferre@lemmy.mlOPM
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      I could picture people here in Brazil doing the same, too. Fuck, myself was thinking about a way to exploit this while ruining the place further.

      But my point is that, once you know that someone gets money for doing something, you stop doing it for free, so the action is likely to backfire really bad. It won’t drive engagement up, but down.

      • Corkyskog@sh.itjust.works
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        I used to rail about people all about monetizing everything online, but I kind of realized I was wrong and have given up. All of our data is getting sucked up, we should get something out of it… It gets frustrating using/building up a platform with your friends only for some company to just remove everything good about it.

        • Hello Hotel@lemmy.world
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          You and I are here because we have hope that the federation experament will make things better. I cant promise anything, but having hope is enough to make at least a temporary home and at most a revolutionary new system.

  • mysoulishome@lemmy.world
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    If karma is worth money can I sell my 50,000 point account to someone who promises to use it for evil and make Reddit worse? Maybe Russians or scammers? Or Russian scammers?

    • Lvxferre@lemmy.mlOPM
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      [Speaking as mod]

      who promises to use it for evil and make Reddit worse? Maybe Russians or scammers? Or Russian scammers?

      Please do not associate people from specific countries - regardless of country - with “doing things for evil”. You could easily convey the same point without this.

      • medgremlin@lemmy.sdf.org
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        In most cases I would agree with you, but I think he was referencing the Russian propaganda bots on Facebook and Twitter that were implicated in the 2016 and 2020 elections.

        • Lvxferre@lemmy.ml
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          [Speaking as mod]

          The issue is the message that it conveys. Without that explicit reference, and without any sort of qualifier, “Russians” implies “the Russian population in general”. It would be different if saying, for example, “Russian trolls” (as it specifies a group) or “Putler & Co.” or something like this.

          It’s a minor issue, as it’s an implication instead of a statement, and I’m aware of the risk of the mod being a dumbarse and reading this wrong, that’s why I opted for a simple “please don’t”. I also don’t think that the user had the intention to associate “Russian = evil”, but sadly moderators can’t act based on projected intentions.

          • socsa@lemmy.ml
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            I mean it is still kind of notable that there’s practically a soft ban on this instance for discussing Russian atrocities in Ukraine, but a mod will pipe up to broadly defend Russia.

            I get what you are saying, and generally agree with and respect the sentiment, but I hope you also will acknowledge the broader optics of this statement within that context. It would be nice to see mods here be just as upset and vocal about soft censorship of Ukrainian genocide.

            • Thitherwards@lemmy.world
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              I don’t know mate, I’m browsing All Hot mostly, and there, it’s like every 10th post about Ukraine. There was nothing about war atrocities, it’s just really not good idea to associate certain nation with certain negative trait - roots of genocide, divide and conquer, and all that fun (not really) stuff.

            • Lvxferre@lemmy.mlOPM
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              Just to be clear: for the sake of rule #1, the exact same would apply if a comment associated “Ukrainian = evil”, “American = evil” or any other country or region of the world. This lumps together people who you shouldn’t blame for certain events and actions with the people that you should.

              (I’m glad that this happened with a fairly minor issue, most likely accidental, and the poster in question is reasonable.)

              I’m aware of the broader context of lemmy.ml; I’m simply not in a good position to talk about this, because as a mod this is not a political community, and as a user I tend to get irrationally angry at some oversimplifications and bullshit used to justify shit happening in the war*.

              *Speaking this as a user, not as “the mod”: fucking Putin dressing power projection as it was “denazification”, fucking Zelensky turning a blind eye to Nazi every fucking where in the country that he runs (including the military ranks), fucking NATO using the war to strengthen its own position (and people be damned as usual), and nobody giving a flying fuck about the population. It gets specially worse for the Russian- and surzhyk-speaking Ukrainians in the East, as some people in both sides are eager to burn them in a fire.

            • Lvxferre@lemmy.mlOPM
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              Thank you for being reasonable. It’s that sort of thing that we don’t usually pay attention, so I can’t really blame you, but I think that we [people in general] should watch out for this sort of stuff.

    • axb@lemmy.ml
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      Inb4 reddit karma farms pop-up all over the third world promising unlimited upvotes.

    • typo@sh.itjust.works
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      In a post somewhat similar on reddit, there was a link to calculate the worth of your reddit accounts. Didn’t need a user name, just age and karma

      Amusingly an older lower karma account is worth more than a newer, higher karma account

    • Hello Hotel@lemmy.world
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      This :clap: is :clap: why :clap: Karma :clap: isnt :clap: safe.

      Karma, as an economic comodity builds perverse insentives and punishes honesty. If you got your Karma ligitimately, someones there to gunk up reddit by farming karma. Let reddit die by the hands of those who buy karma for propaganda sake!

      classic image reposted

      Shameless plug to my post on farming

      expandable image of karma farming

      karma from just comments

  • neveraskedforthis@lemmy.world
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    So all those people who rip videos from youtube (not linking to them but download and reupload, usually with intro/outro and watermarks edited out) are now going to get paid for it?

    How is that not theft, again?

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      1 year ago

      B/c it lines spez’s pockets with money.

      Yeah, it does not make sense to me either. :-| I wonder what happens when these situations are reported -> who even gets blamed, and what consequences should they face? And importantly, will that change in the future, as the number of such violations trends upwards and become more extreme? Will we see entire TV shows, movies & such posted to Reddit now? Anyone could create a community, like “{showname}_123” and start posting links to ~~pirated~~ streamed content, and what would Reddit admins do - forcibly remove the NSFW label from it!? :-P

      • Hello Hotel@lemmy.world
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        1 year ago

        forcibly remove the NSFW label from it

        There are enough COPPA supporters in a lot of governments to make that sound verry illegal

        • OpenStars@kbin.social
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          1 year ago

          It is illegal - at least, it is in violation of their own ToS where they said it would be up to communities to decide. So for GoT for instance to be marked safe for work against the wishes of the community strains credulity.

          The new law that spez is pushing is that you can do whatever you like, so long as you can get away with it. I don’t think he realizes the full extent of the ass whooping that he has signed on for, by ditching the moderators that he “does not need”, thus opening up the door to all manner of let’s just leave it at “file sharing needs” that would just LOVE to make use of an entirely unmoderated website?

  • Nougat@kbin.social
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    1 year ago

    Reddit The Company would only be doing this if engagement and submissions had fallen off significantly, and they’re scrambling for a way to prop that up.

    And it’s like they’re doing a Digg speed run, essentially handing over priority to power users.

  • tha_frontline@feddit.de
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    1 year ago

    Yesterday I requested that Reddit deletes any and all data associated with my Reddit account under the GDPR. It was so hard, because my account was 9 years old and I really had so much fun in my subreddits. I tried to create high quality content, just to do my part and help Reddit grow as a diverse community.

    Now that I read this I have no doubts anymore that it was a good decision to go and destroy all my content there. I’m making popcorn and watch this shithole burn. Lemmy makes it easier, because I know many good people have found a new home for sharing great content and just having a good time. Sry for the rant 0.o